Reality Bag 2: PUMA New Item
PUMA Company went on with production of Reality Series products. This spring new version of the well-known Reality Bag with wooden bottom that was released last year will enter the market. The exclusive new arrival was named Reality Bag 2. This time Reality Bag is embellished with a fabulous company painting: a red spider is painted against blue background. The PUMA Reality Bag 2 is made out of innovative materials, with all the design details being thoroughly thought out.
Reality Bag 2 appeared as a result of PUMA Company’s cooperation with modern painters who design Reality Series items on the basis of the previous PUMA collections. Generally speaking, they succeed to combine art and sports qualities in new models. Thus The London Serpentine painting and architecture gallery was got involved in the work on designing Reality Bag new image. Reality Bag 2 was designed by John Armleder who is a conceptualist artist.
Reality Bag 2 is intended to draw everybody’s attention to modern art. The new PUMA bag was presented at 30 Americans exhibition in Miami. The exhibition is a real happening: one can find amazing items here that make it possible for us to take a different view of the connection between modern art, design, painting and fashion.
Such articles as a notebook, a laptop case, a purse and a charm are put into Reality Bag 2. These articles are a creative work product of the exhibitors at 30 Americans exhibition. The release of the Puma Reality Bag 2 is accompanied by the photo session of Hank Willis Thomas, an Afro-American artist. His photos are a visual demonstration of a new PUMA design idea.
There is a limited number of Puma Reality Bags 2 (500 pieces) that will be available for sale in May in art galleries and boutiques all over the world. Every bag has an autograph of John Armleder.
Legendary Lady Dior Handbag
Today designers all over the world create thousands of exclusive things but only few of them go down in history and become legendary. Thanks to Princess Diana Lady Dior handbag became a really cult handbag. A lot of famous women have chosen it as a unique accessory.
Lady Dior was released in mid 1990s when the creative manager of Dior Company was Gianfranco Ferre. At first the bag became popular when the First Lady of France Madam Chirac began to wear this exclusive Dior bag as she thought that the bag was gorgeous!
Later Lady Dior handbag became a deep success when Lady Di preferred it to the other handbags. In fact, it is Princess Diana’s name that was added to the bag’s name. It is still unknown whether it was merely a coincidence or the handbag was named Lady Dior on purpose. But anyway the legendary princess made this fashionable accessory a real success, provoked heightened interest in it and at the same time made it a symbol of a refined taste.
By the way, the legendary bag is pretty conservative. Lady Dior handbag design has not changed at all – it has a traditional square or rectangular shape, quilted flap, two short straps and a chain. Metal charms in the form of capital letters D, I, O, R are the only decoration. Though its colors are restrained the bag looks chic – it is worth of being given the name ‘lady’! The range of colors is black, white and pink.
Initially only the first ladies and celebrities could afford such a bag but now it can be bought at a much more moderate price. Dior brand has presented several models at the approximate price of 800 - 3000$. Catch the opportunity!
In the year 2008 the advertising campaign identity of Lady Dior handbag was Marion Cotillard. In the history of Lady Dior handbag there were such celebrities as Monica Bellucci, Diana Kruger and Carla Bruni among those who advertised it. Last year John Galiano designed the cosmetics bag for Diorissime cosmetics. And he derived inspiration from legendary Lady Dior handbag!